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Strategic Management | Paperback

by David

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NPR 968  NPR 774

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ISBN 13 9789353062835
Edition 16th
Year 2018
Publisher/Company Pearson
Language English

  • Publisher ‏ : ‎ Pearson Education; Sixteenth edition (30 July 2018)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 422 pages
  • ISBN-10 ‏ : ‎ 9789353062835
  • ISBN-13 ‏ : ‎ 978-9353062835
  • Item Weight ‏ : ‎ 680 g

This book will provide managers the latest skills and concepts needed to effectively formulate and efficiently implement a strategic plan that can lead to sustainable competitive advantages for any type of business.
Learners using this text follow an integrative model that appears in every chapter as they progress with the book. 

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